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How AI is changing the face of customer experience 

AI is unlocking new possibilities in the way businesses can service their customers. Discover how AI can help you meet rising customer expectations and remain competitive.

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Delivering immersive customer experiences

Customers remember how you made them feel. Learn how building empathy into your customer journey can create a memorable experience that sets you apart.

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Creating seamless customer experiences – A data-driven approach

Creating seamless customer experiences – A data-driven approach

Delivering the right message and the right time starts with bringing together the right capability. Learn how investing in CX pays back in boosting sales, customer loyalty and satisfaction.

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Five steps to meaningful data monetisation

Five steps to meaningful data monetisation

Transform your data into a valuable asset that drives innovation, enhances customer experiences, and boosts business growth with these 5 steps from Insight Engine by Spark.

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Making the most of core customer metrics

Making the most of core customer metrics

Using the right customer experience metrics is critical to prioritising the initiatives that will make the biggest impact. Discover how we balance measuring efficiency with empathy at Spark to support building long-lasting relationships.

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Insight Engine powered by Spark Business Group

Spark Business Group top tech leaders from across Aotearoa bring you insights and solutions in response to some of today’s most pressing business challenges, when it comes to technology.

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Exceeding customer expectations
How AI is changing the face of customer experience 
August 9, 2024
Exceeding customer expectations
Delivering immersive customer experiences
August 9, 2024
Exceeding customer expectations
Making the most of core customer metrics
August 9, 2024
Exceeding customer expectations
Five steps to meaningful data monetisation
August 9, 2024
Exceeding customer expectations
Creating seamless customer experiences – A data-driven approach
August 9, 2024
Security as an enabler
On the road to Zero Trust
April 12, 2024
Security as an enabler
Generative AI enables both sides of the cybersecurity game
February 14, 2024
Security as an enabler
Talking cybersecurity with the Board of Directors
June 13, 2024
Security as an enabler
Cybersecurity in an edge computing world
February 14, 2024
Security as an enabler
Combating cybercrime with a robust cybersecurity strategy
June 13, 2024
Security as an enabler
The importance of being cyber resilient
June 13, 2024
Empowering your workforce
Enabling your people to embrace Generative AI
January 31, 2024
Empowering your workforce
Finding our way to wellbeing in the workplace
November 27, 2023
Empowering your workforce
Effective change management in an ever-changing environment
January 31, 2024
Empowering your workforce
IoT solutions to drive business success and boost employee satisfaction
IoT solutions to boost your team
October 20, 2023
Empowering your workforce
Flexibility with the right guardrails in place
January 31, 2024
Empowering your workforce
Turning the office into a magnet, not a mandate
January 31, 2024
Planning for strategic investment
Hybrid cloud combines the best of two approaches in the race to add value
Hybrid cloud promises the best of both worlds
September 27, 2023
Planning for strategic investment
Making the most of your place in the cloud
Partnering well to optimise resources
October 20, 2023
Planning for strategic investment
How keeping track of cloud costs can be empowering
Empowering teams through cloud costs
October 20, 2023
Planning for strategic investment
Paying down your technical debt
October 24, 2023
Planning for strategic investment
Software to take the pain away
September 12, 2023
Planning for strategic investment
Shaping a compelling IT financial plan
October 24, 2023
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